In this article, we will investigate the question of whether or not it is possible to run TikTok ads without an account.


Can you Run TikTok Ads Without an Account?

No, you cannot run TikTok ads without an account. Only businesses and brands that have a TikTok Business account can run ads on TikTok.

Personal accounts are created for individuals and lack the advertising capabilities and analytics dashboard available to business accounts.

Can You Run TikTok Ads Without an Account


How long can you run TikTok ads without an account?

You cannot run TikTok ads at all without an account. If you attempt to create an ad without an account, you will be prompted to create a TikTok Business Center account.


Why you cannot run TikTok Ads without an account?

Following are a few reasons Why you cannot run TikTok ads without an account:


Ensure ad quality: 

TikTok wants to ensure ads are high-quality and relevant to users by requiring businesses to create accounts and meet its advertising standards.


Provide better targeting and measurement:

TikTok Ads accounts give businesses access to targeting and measurement tools to reach the right audience and track campaign performance.

Provide better targeting and measurement


Protect users:

TikTok requires businesses to create accounts to prevent anyone from running ads, reducing the risk of spam, misleading, or harmful ads.


How to create a TikTok Ads account?


1. Visit the TikTok Ads Manager platform.

You can access the TikTok Ads Manager website by visiting


2. Click on the “Sign Up” button.

This will take you to the registration page where you can create a new TikTok Ads account.


3. Enter your email address and create a password.

Choose a strong and memorable password.


4. Select your country or region.

This will help TikTok tailor your advertising experience to your local regulations and requirements.


5. Select whether you are using the account for a business or individual.

If you are running ads for a business, select “Business.” If you are running ads for yourself or a personal project, select “Individual.”


6. Click on the “Next” button.

This will take you to the next page where you can enter your business information.


7. Enter your business name.

This is the legal name of your business.


8. Enter your business website.

Input the URL for your company’s website.


9. Select your industry.

This will help TikTok categorize your business and target your ads to the right audience.


10. Enter your business phone number.

This is the phone number that TikTok will use to contact you about your account.


11. Click on the “Next” button.

This will take you to the next page where you can review your business information.


12. Click on the “Create Account” button.

This will create your TikTok Ads account.


13. Verify your email address.

TikTok will send an email to the address you registered with. Follow the link provided in the email to activate your account.


14. Complete your business profile.

Once your email address is verified, you will be prompted to complete your business profile.

This includes information such as your business logo, description, and contact information.


15. Add a payment method.

Once your business profile is complete, you will need to add a payment method to your account. This is how you will be charged for your TikTok ads.


16. Start creating ads!

Once you have added a payment method, you can start creating ads and running them on TikTok.


How to Run TikTok Ads on TikTok Account?

To run TikTok ads, you will need to create an ad campaign in the TikTok Ads Manager. To do this, follow these steps:

  1. Log in to your TikTok Ad Account.
  2. Click on the Create Campaign button.
  3. Select your campaign objective, such as website traffic, app installs, or video views.
  4. Set your budget and target audience.
  5. Create your ad creative, including your video ad, ad text, and call to action.
  6. Submit your ad campaign for review.

Once your ad campaign is approved, your ads will start running on TikTok.

Run TikTok Ads on TikTok Account


Can anyone do TikTok ads?

Yes, anyone can do TikTok ads, as long as they have a TikTok Business Center account and a TikTok Ad Account. However, it is important to note that TikTok ads are not a guaranteed way to make money.

To be successful with TikTok ads, you need to have a clear understanding of your target audience and create high-quality ads that resonate with them.



In short, it is not possible to run TikTok ads without a business account.

TikTok ads can only be run by businesses and brands that have a TikTok Ad Account. Personal accounts do not have the necessary advertising capabilities.

Creating a TikTok Ad Account is free and easy. It can be done in a few minutes, as we have explained in the tutorial above.

Once you have a TikTok Ad Account, you can start creating and running ads on TikTok.


More about TikTok Ads:

What is Good CPM for TikTok Ads?

What is A Good CTR for TikTok Ads?

TikTok Ads Cost: How Much budget Need for TikTok Ads?

Are TikTok Ads Effective? Complete Guide 2024

Types of TikTok Ads and TikTok Ad Formats

How to Duplicate TikTok Ads and Campaigns?